Expanding the reach of a revolutionary technology.

When you consider a current installed base of 150,000 digital air machines — which continues to grow rapidly — it may seem that Excel Tire Gauge was pre-destined for worldwide success. Actually, the Excel story is the result of a superior concept, the commitment to keep production close to home, and the focus to assemble the right combination of people and resources.

Early overseas success in Europe, Asia and South America provided the momentum for the 1999 U.S. introduction of the Excel digital air machine. To this day, the multifaceted team that built Excel continues to flourish. They continue to drive the production, development and distribution of Excel machines in the U.S. and abroad.

Beyond the considerations of technology and production, an unwavering dedication to quality and customer satisfaction is what make our people tick. This connection is vital to the successful relationships we develop and nurture on a daily basis.


ETL/CSA to UL listed standards

Key Personnel

Jay Nelson • CEO

Ricardo Britto • VP, Director of Engineering

Roger Audette • Director of Sales

Chong Ly • General Manager

Mike Louro • Director of Production and Quality Control